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Rising Trends: Wearable Birth Control, Print Media, and 3rd-Party Marketplaces

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Discover the latest trends in Wearable Birth Control, Print Media, and 3rd-Party Marketplaces. Explore the future of contraception, the resurgence of print, and the dynamics of online marketplaces.


In a constantly evolving world, staying abreast of emerging trends is essential. This article dives deep into the rising trends of Wearable Birth Control, the resurgence of Print Media, and the dynamics of 3rd-Party Marketplaces. Join us as we explore these dynamic domains, gaining insights into their impact on our lives.

The Future of Contraception: Wearable Birth Control

Wearable Birth Control devices have revolutionized family planning. These innovative gadgets offer women more autonomy and precision in managing their reproductive health. From fertility tracking bracelets to hormone monitoring patches, the market is booming with options that empower women. Not only do these wearables provide real-time data, but they also facilitate informed decisions, making family planning more personalized and effective.

Print Media: A Resurgence Amidst Digital Dominance

In an era dominated by digital content, Print Media is making a remarkable comeback. There’s a certain tactile charm to flipping through a magazine or newspaper that digital mediums can’t replicate. This renaissance is driven by niche audiences seeking high-quality, curated content. Print publications are capitalizing on this trend by offering exclusive, in-depth stories and striking visuals that captivate readers in a way digital content can’t.

Navigating the Digital Bazaar: 3rd-Party Marketplaces

The e-commerce landscape is evolving, with 3rd-Party Marketplaces becoming increasingly influential. These platforms, like Amazon and eBay, connect buyers and sellers worldwide, offering unparalleled convenience. They create opportunities for small businesses to reach a global audience. However, they also pose challenges, such as competition and counterfeit products. Understanding the dynamics of these marketplaces is essential for success in the digital age.

Exploring Wearable Birth Control Technologies

Wearable Birth Control technologies are not just about contraception; they encompass a broader spectrum of women’s health. Here are some intriguing developments:

Fertility Tracking Bracelets

Fertility tracking bracelets like Ava and Garmin help women monitor their menstrual cycles, track ovulation, and identify fertile windows. This technology aids in both conception and contraception, providing valuable insights into reproductive health.

Hormone Monitoring Patches

Hormone monitoring patches, such as Keeko and Natural Cycles, offer hormone-based contraception with a high degree of accuracy. They adapt to a woman’s unique hormonal profile, making them more effective than traditional birth control methods.

Smart Condoms

Smart condoms like i.Con not only provide protection but also track performance metrics. They monitor factors like duration, calories burned, and different positions, making them a novel addition to the wearable birth control landscape.

The Rebirth of Print: Why It Matters

Print Media’s resurgence is more than just nostalgia; it’s a testament to the enduring appeal of tangible content. Here’s why it’s relevant:

Immersive Reading Experience

Print offers an immersive reading experience, allowing readers to disconnect from screens and savor content without distractions.

Curation and Quality

Print publications curate content meticulously, offering readers well-researched articles, stunning visuals, and thought-provoking essays.

Tangible Connection

Print publications create a tangible connection with readers, fostering a sense of trust and loyalty that’s hard to replicate digitally.

The Ecosystem of 3rd-Party Marketplaces

Understanding 3rd-Party Marketplaces requires navigating a complex ecosystem. Here’s an overview:

Marketplace Giants

Amazon, eBay, and Alibaba are among the dominant players, offering vast product selections and global reach.

Opportunities for Small Businesses

Small businesses thrive on these platforms, leveraging their infrastructure and customer base to expand their operations.

Challenges and Competition

Intense competition and counterfeit products are challenges that sellers must navigate. Building a brand and delivering exceptional customer service are crucial.

In a rapidly evolving world, keeping pace with emerging trends is pivotal. This comprehensive article takes a deep dive into three noteworthy trends: Wearable Birth Control, the Revival of Print Media, and the Dynamics of 3rd-Party Marketplaces. Each of these trends is transforming its respective industry, and understanding their implications is vital.

The Future of Contraception: Wearable Birth Control

Wearable Birth Control represents a paradigm shift in women’s reproductive health management. These cutting-edge devices are wireless communication tools that continuously monitor vital biological data, providing real-time insights to users and healthcare professionals.

Wearable Birth Control

The Wearable Technology Market Soars

Recent market research by P&S Intelligence indicates a remarkable surge in the wearable technology market, with projections suggesting it will surpass a staggering $65 billion by 2030 [^1^]. This exponential growth in wearables hints at a future where these devices become even less intrusive and more compact, seamlessly integrating into our lives.

Natural Cycles: A Game-Changer

Leading the charge is Natural Cycles [^2^], the first FDA-approved birth control application. It offers women a hormone-free alternative that boasts an impressive 93% efficacy rate in preventing pregnancy when used in conjunction with wearables like the Oura Ring, which tracks biometrics and predicts ovulation cycles. This effectiveness rivals that of traditional contraceptive pills.

Wearable Birth Control

Meeting Unmet Needs

The demand for non-hormonal birth control methods is evident. According to UN data from 2019 [^3^], over 190 million women worldwide have unmet birth control needs. Approximately 80 million women resort to less reliable conventional methods, such as the rhythm or withdrawal method. This substantial gap underscores the potential for new entrants in the birth control industry.

Challenges and Opportunities

While Natural Cycles has made significant strides, user feedback suggests areas for improvement. Many users have expressed a desire for an improved user experience, particularly during those half-asleep morning checks when basal temperature readings are most accurate. Additionally, users have called for the inclusion of partners in the fertility tracking process, recognizing that family planning is a shared responsibility.

Print Media: A Resurgence Amidst Digital Dominance

In an age dominated by digital content, Print Media is experiencing a renaissance. This resurgence isn’t just nostalgia; it’s a testament to the enduring appeal of tangible content.

A Glance at the Print Resurgence

Print Media witnessed an 8.2% increase in total print sales in 2020 compared to the previous year. The first half of 2021 continued this upward trajectory, with sales surging by a remarkable 18.5% year-over-year [^4^]. Notably, adult fiction saw the most significant growth, with a remarkable increase of 30.7%.

Graphic Novels Take Flight

Within the adult fiction segment, graphic novels have taken center stage, with first-half sales in 2021 surging by an astonishing 178% compared to the previous year. They now constitute over 20% of all adult fiction sales, up from 9.3% in 2020 [^4^].

Print’s Impact in India

Even in India, there has been a noticeable surge in searches for printed books [^5^]. English-language books garnered the highest search interest, followed by Hindi, Telugu, Marathi, and Tamil. The most searched-for genres included romance, thrillers, biographies, business, autobiographies, mythological books, and self-help and mental health books. This trend in India underscores the global resurgence of print media.

Opportunities for Entrepreneurs

The renewed interest in print media opens doors for entrepreneurs. BookTok, a corner of TikTok dedicated to book enthusiasts, has demonstrated its marketing potential. A book that was published in 2018, “They Both Die at the End” by Adam Silvera, saw a sudden surge in sales after garnering interest on BookTok, accumulating a total of 9.6 billion views [^6^]. Businesses can explore opportunities to assist authors and publishers in leveraging this medium.

The Classics Enter the Public Domain

Additionally, classics from the last golden age of publishing, including works by Woolf, Hemingway, Fitzgerald, and others, have entered the public domain in 2021 [^7^]. This presents a unique chance for businesses to repackage and redesign these classics to appeal to a modern audience.


Moreover, the popularity of e-books [^8^] alongside the resurgence of print books signals a thriving market for authors who have considered self-publishing. There’s a palpable connection readers experience with physical books—the tactile pleasure of holding a book, turning its pages, and disconnecting from screens. It’s an experience that helps alleviate stress and anxiety, offering an opportunity for those with a story to tell.

The Growth of 3rd-Party Marketplaces

The digital landscape has seen a significant shift towards 3rd-Party Marketplaces, with Amazon leading the charge.

Amazon’s Dominance

Amazon reigns as the global online retail giant, generating over $380 billion in revenue in 2020 [^9^]. Impressively, around 50% of all sales on Amazon marketplaces come from third-party sellers. Since January 2017, more than 3.3 million sellers have joined Amazon marketplaces worldwide, equating to approximately 3,718 new sellers daily.

Amazon Annual Revenue

Since January 2017, more than 3.3 million sellers have joined Amazon marketplaces globally, almost 3,718 new sellers daily! The US, India, and UK make up over half of all new sellers. A breakdown of new sellers indicates that over a million joined the US marketplace, followed by India, with more than 400k new sellers, and the UK, with about 300k new sellers.

After rolling out in Singapore, Amazon now has 16 marketplaces around the globe, including Canada, Spain, Germany, Italy, France, Japan, Australia, Brazil, China, Mexico, Turkey, and UAE.

The majority of the most significant sellers joined Amazon several years ago. Even though there has been increased competition with the rapid adoption of private labels, they are still at the top.

Emerging Marketplaces

Amazon’s influence extends to 16 marketplaces worldwide, with expansions into Singapore, Canada, Spain, Germany, Italy, France, Japan, Australia, Brazil, China, Mexico, Turkey, and the UAE. While competition is fierce, many sellers have found success.

Opportunities for Businesses

The surge in sellers presents opportunities for businesses. These include education and coaching services for new sellers, assisting retailers in setting up and optimizing their marketplace presence, and exploring emerging marketplaces beyond Amazon.


Biggest Online Marketplaces in India
Source: Web retailer

These three rising trends – Wearable Birth Control, the resurgence of Print Media, and the growth of 3rd-Party Marketplaces – are reshaping their respective industries and creating opportunities for businesses and entrepreneurs. Embracing these trends and adapting to the changing landscape will be key to success in the evolving world of commerce and technology.



Q: Are Wearable Birth Control devices safe?
A: Yes, most Wearable Birth Control devices undergo rigorous testing to ensure safety and effectiveness. It’s essential to use them according to instructions.

Q: How is Print Media adapting to the digital age?
A: Print Media is embracing digital platforms by offering online subscriptions, mobile apps, and multimedia content while retaining the tactile charm of print.

Q: Which 3rd-Party Marketplace is best for my small business?
A: The choice depends on your niche and target audience. Research each platform’s fees, policies, and reach to make an informed decision.

Q: Do Wearable Birth Control devices replace traditional contraceptives?
A: They provide an alternative, but the choice depends on individual preferences and needs. Consult a healthcare professional for guidance.

Q: What’s the environmental impact of Print Media’s resurgence?
A: While print production has environmental costs, many publications are adopting sustainable practices, such as using recycled paper and eco-friendly inks.

Q: How can sellers stand out on 3rd-Party Marketplaces?
A: Providing exceptional customer service, optimizing product listings, and leveraging advertising are key strategies for success.


As we delve into the rising trends of Wearable Birth Control, the resurgence of Print Media, and the dynamics of 3rd-Party Marketplaces, it becomes evident that these trends are shaping our future. From personalized contraception to the timeless appeal of print and the global marketplace landscape, these trends reflect the evolving needs and preferences of our society. Embracing these changes and staying informed is the key to navigating the exciting landscape of emerging trends.

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